If you belong to the (slightly) older generation, you probably remember the times when people talked about the premiere of some TV show’s episode with their colleagues the day after the show was shown on TV. You would speculate what would happen next and couldn’t wait for the following week to watch the next episode. There were no trailers, no spoilers and no exclusive information about the way the season will end even before it begins.


Well, times are changing. We now live in a world of online streaming services that have revolutionized the way we watch movies and TV shows. There are many platforms that provide services like this – BBC iPlayer, Channel 4 On Demand, Amazon Prime, Netflix etc and there number is growing every year.

In the past there were limited channels and only a few shows to watch and we had to wait for days before we could see the next one. Now, people spend entire weekends on movie/TV show marathons. This convenient way of watching TV has increased the amount of time we spend in front of TV (or computer). According to some surveys 8 out of 10 people in the United Kingdom are aware that they are watching TV more than recommended. Most of us seem to be addicted to this practice especially when it comes to TV series because we always want to find out what will happen next.

This phenomenon is resulting in other changes too. Since we are watching more TV content, the desire for even more content has escalated. The TV industry is booming at the moment and the sheer volume of new content that is available is staggering. Furthermore, programmes are now being made in a different way and the industry is focused on creating more “addictive” content and, generally speaking, people who watch a lot of TV are no longer viewed as couch potatoes…it’s simply become the norm and socially acceptable.

It is hard to predict how watching TV will change in the future, but one thing is for sure – movies and TV series have entered a new Golden Age!

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